Cash discount agent program and selling tricks? With the EDGE program, you’ll have what you need to convince merchants that it won’t be a large leap when it comes to the trust and relationship between them and their customers. The EDGE program is a very simple, easy-to-understand program that won’t confuse buyers and will make merchants very happy. To help our agents and merchants further understand the complete process of the EDGE cash discount program, here is a short guide of what you can expect to happen when the EDGE cash program is implemented.
Understand your customer’s motivations and tailor your product’s value to their specific needs. This means you can’t use the same generic pitch for every customer. What’s the best way to do this? Research your customers, distribute surveys, and gather feedback from current customers, as well as potential customers as you build a relationship with them. Why should customers care? If they have a problem, you should present your product as a solution to that problem.
When you use the Cash Discount Program, you must make it known that you offer cash buyers a discount on the total cost of the items and customers paying with a credit card pay the full, listed price. This isn’t a surcharge – you aren’t penalizing credit card paying customers. Instead, you’re offering cash discounting or rewarding cash-paying customers. You have a product listed for $20. John comes in and buys the product for $20, paying with a credit card. John pays $20. Jan comes in and buys the product for $20, paying cash. Jan pays $19.20 because she gets a 4% discount for paying cash. Discover additional details at Best Cash Discount Program.
Get to know your client and their business: Once you understand client goals—personal and/or business—can you make recommendations on where you can offer additional help. This requires not only understanding your clients’ needs (a checking account, retirement savings, or life insurance), but also understanding their aspirations (early retirement, dream to open their own business, or desire for international expansion). Aspirations will come out in your client conversations only when you ask and when there’s a strong relationship. Once you understand your clients’ aspirations, you can provide insight on how to help them reach those goals. This is remarkably powerful.
It can be a bit tricky to determine when a senior discount applies. Most establishments determine this on their own. There is no technical definition of when a senior is actually qualified. However, most organizations have a policy, and that information can apply to your case. For example, many auto insurance companies will provide a senior discount to those who are over 50. Many restaurants offer these discounts for those over the age of 55. And, some retailers begin offering discounts to those who are over the age of 60. The key here is that you do need to ask to get these savings options. McDonalds: A discount here could help you to get a free cup of coffee or a discounted price on one. Locations vary significantly in what they offer to seniors. Chick-fil-A: This location provides a free, refillable senior drink with a purchase. It doesn’t apply to coffee, though. Subway: Individual locations differ significantly. However, many locations will offer seniors a discount of 10 percent on their purchase. Cracker Barrel: A discount senior menu is available at this location. Olive Garden: Olive Garden offers senior pricing for early bird dinners. Red Lobster: Seniors may be able to find discounts through a senior menu provided. Applebee’s: Discounts here vary but can be as much as 15 percent.
Let’s Make Things Easier With an Example: A store sells baseball gloves at the price of $10 each. There’s a signage on the door that says, ‘We have a discount on cash payment while all credit card payments will be made on full price”. Now, if the payment is made via credit card, you will charge $10.5, which the customer will assume is the actual non-discounted cost of the gloves. Now let’s put this example in our previous 7 Eleven kind of store scenario. Here, we will have a 4% surcharge on credit card payment instead of $0.50 from the example because we are allowed to have a 4% charge max. So if the baseball gloves seller is doing $10k a month in credit card payments, we will tell him that instead of paying a $300 fee from your pocket, you put a 4% fee on credit card payments. Discover additional info on https://www.shawmerchantgroup.com/.