Get to know Jason Argall and some of his thoughts? Jason Argall is an entrepreneur specializing in digital marketing and expansion in global markets. He has built brands in the health supplements category such as PhiNaturals and Shrüm. He currently serves on the board of Radial Research Co (RAD on the CSE). With his track record and experience, he has the know-how and experience to build global brands with a strong market presence in the USA, Canada, the UK, Europe, India, Latin America, and Brazil.

Jason Argall has also co-founded various e-commerce software companies such as Zoompages, the performance marketing landing page builder, and Chatvertiser, the first SMS/chat conversational marketing software of its kind. Jason started digital marketing in the late 90’s on Yahoo search, before Google Adwords existed. He has been involved in founding and scaling numerous successful digital brands.

Jason Argall is a founding member at ScaleMyBrand. These days, everyone is attached to their phone and checks it every few minutes for new notifications. That’s one reason that 98% of text messages get read, while commercial emails and telemarketing phone calls are mostly ignored. We’ve developer a custom software to do outbound messaging sequences and live chat with your customers, allowing you to reach them with the right offer at the right time.

Jason Argall about personal brand creation : The first step is to determine how you will brand yourself. How do you want your company to be thought of when you come to mind? Are you an expert in your field? Are you one of the best at what you do? Or is it more about the experience of working with you that should stand out? Define these aspects as clearly and concisely as you can and put them into words that anybody from your intended audience will understand. Do you know who you are selling to? Do you know how old they are, what they do in their spare time, what they value most? Having a clearly defined audience ensures that your marketing efforts will be directed appropriately. It will hone your efforts and make them count, both from a time-spent standpoint and from a financial one.

Jason Argall about business brand building : Your brand identity surfaces in all elements of your business, from marketing to logos, and even how to present a product or service you provide. Therefore, establish a brand and its identity at the outset of your business. Typically, this work is executed by a marketing team in conjunction with the business owners. Since your brand identity flows through all aspects of your business, it’s important that it possesses a cohesiveness that conveys a unified message to consumers. Doing so generates the following benefits to your business. Imagine meeting a fun, happy-go-lucky guy at a party. A few days later, you meet him again, but this time, he’s dour and unfriendly. It’s unsettling. You don’t know which is the guy’s real identity.